This pilot study provided summative evaluation of our assessment tools and gave us a macro view of teaching, learning and programmatic effectiveness of the BSBA in Business Administration at a public university in the United States. The BSBA is accredited by AACSB and the university is accredited by the Middle States Commission on Higher Education. The findings of this study will facilitate adjustments to the assessment plan so that the institution can make more effective use of resources, enhance its accountability to internal and external constituencies, and to define its competitive edge. In this paper, we describe a pilot study of ethics assessment. The subject of this study is the BSBA program's delivery of the learning goal for ethical reasoning at a public university in the United States. Our measurement of the ethical awareness of First and Second Year students attending this public state university attempts to remedy the lacuna in the research. The subject university is part of the State System of Higher Education (the System). The System comprises 14 universities, four branch campuses, The McKeever Environmental Learning Center, and Dixon University Center. The System's purpose as stated in Act 188, is "to provide high quality education at the lowest possible cost to students" (Pennsylvania State System of Higher Education 2009). The university in this study enrolls some 5,900 undergraduate students, and some 1,100 professional (mainly nursing) students from approximately a 100-mile radius. A majority of the undergraduate student body is composed of students who are the first in their family to attend college. The median SAT (verbal and math) score is approximately 1,000. The student body is approximately 63% female and 36% male.