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This article reports an investigation verifying and measuring the relationships among aspects in virtual storefronts and customers' patronage and purchase intention in physical commercial contexts, as well as the familiarity' impact on purchase intention. Based upon prior theoretical studies, a research model was established, and then the corresponding instrument's reliability and validity were confirmed...
Group-buying on the websites were widely used for B2C transactions by the Youth in China in these years. The names of the group-buying websites were the hot words that people always were talking about. The business model can bring a excellent cash flow and has huge market prospects. As a result, thousands of group-buying websites were built in China. But the increasingly fierce competition makes them...
According to Construal Level Theory (CLT), an event such as the online purchase of a product is psychologically distant when online consumers are unable to touch and verify real products prior to purchase. Therefore, this article provides an empirical study on the psychological distance (temporal distance, social distance, spatial distance) among the major B2C online retailers in China by comparing...
Are trust and satisfaction important in consumers' electronic commerce acceptance procedure? What are the antecedents of trust and satisfaction in this context? How do trust and satisfaction affect the Internet consumer's purchasing decision? To answer these questions, we develop a theoretical framework describing the trust-satisfaction based decision-making process a consumer uses when making a purchase...
The growth of the World Wide Web gave birth to online businesses and with rapid changes in web technologies, Internet commerce is expected to grow. Despite the growth, many online businesses have failed. Thus, the quality aspects in developing Internet commerce application are very important issues to the success of customers experience initiatives. This review paper analyses the relevant literature...
Trust is critical for the growth of e-commerce. For consumers with or without experience, this study examines the influencing factors on online initial trust and ongoing trust by conducting an empirical test involving 800 participants with structure equation modeling (SEM). The results suggest the effects of perceived information quality on initial trust is significant, but its effect on ongoing trust...
This paper addresses why users accept the e-commerce website and how user's two important beliefs PU and PEOU are affected by the Website quality. In this study, we also introduce perceived playfulness as a new factor that reflects the user's intrinsic belief in user acceptance of e-commerce Website. A survey of 356 users was conducted to test our model. Information quality of e-commerce website is...
The research on supply chain management (SCM) has been for decades the focus of the academic communities and practitioners alike. SCM depends on implementing e-commerce (EC) as the key success factor. Distribution channel as the very end of the supply chain where customers buy market offerings including core products and supplementary services plays a crucial role in business excellence. However,...
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