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The paper considers the technology of finding Internet sources of historical information, taking into account their potential as information fixators of historical events, surveillance and retrospective analysis of events. It touches upon the issue of reliability of the information distributed, its factual and documentary grounds in conditions of information confrontation. It provides the method of...
Authors in the paper consider such definitions as a psychography, psychographic characteristics and their correlation in classical and digital marketing. The role of psychographic characteristics in human behavior in the process of goods search and ordering in a virtual environment is defined. The authors studied the potential of social networks as the main channel for obtaining information about...
Trust plays an important role in helping social network user make appropriate decision from abundant social information about products. A variety of social review information (e.g. ratings, voting and tags) emerge with the huge number of products on the Web. How they are utilized for searching and finding appropriate item is investigated. In this paper we propose a user credibility calculation method,...
This paper aims to study factors influencing trust and purchase intention on the Internet, develop model of trust and purchase intention by empirical data, and analyze path of antecedents influencing purchase intention. This study identifies the factors proposed in the existing social commerce constructs: recommendation and referrals, rating and reviews, forums and communities, together with three...
The rapid growth of Internet users becomes an opportunity for e-commerce company to develop its business. However, there are challenges which e-commerce company have to face. Indonesia, despite having a significant growth of its Internet users, only 27% of its Internet users who have already used online shopping. The participation of Indonesian society can be enforced by providing social interaction...
Current research indicates that a novelty, exciting and engaging shopping experience can positively affect consumer buying behavior. Identifying factors that influence the consumer behavior on use a virtual world for shopping will help retailers to create and maintain a presence in a virtual world, while positive impacting purchases and returns intentions. Therefore, the objectives of this study are...
In many shopping sites such as Amazon.com it is possible to view and write reviews of items (products and content). Reviews of items including stories, such as novels, movies, and comics, include reviewers' opinions. Often, these reviews also include descriptions of the story. In some cases, these descriptions may spoil later reader's or viewer's enjoyment and excitement. Hereinafter, we call these...
Nowadays, the Internet and social media represent prime channels for health information seeking and peer support. However, benefits of health social media can be reduced by low digital health literacy. We designed a massive open online course (MOOC) course about health social media to increase the students' digital health literacy. In this course, we wanted to explore the difficulties confronted by...
Social networking has become the main online platform not only to Generation Y cohorts, but also to other Internet user groups including Generation X and Baby Boomers. This not only affecting the way Internet users conducts their daily life; it also affects marketers (online and offline) in terms of their marketing practices. Especially to online marketers, this should be seen as a huge opportunity...
Chat-log data is a little used resource for analyzing human communication in social networks. Some statements in this data do not include the intended username of a receiver or any variant of it, and thus are termed “misaddressed statements”. Constructing social networks from such a semi-structured data and subsequent analyzing require a reliable process to make sure that the social network representation...
Studies have consistently found information technology (IT) enhances the business operation and performance, but the adoption of IT among micro-enterprises for business growth is still considerably poor. The factors that influence the micro-enterprises to actively embrace IT that include social networking sites and whether the adoption has led to stronger business performance have become the major...
The increasing development of health social networks (HSN) in recent years has led the fast growing of user-generated contents. People tend to interact and share health information in social networks. However, the trustworthiness of information is the major concern in shared health information in social networks. Viral rumor-spreading that can happen quite rapidly in social media can cause damages...
Online market for peer to peer (P2P) lending is the marketplace where individuals can make unsecured online microloans to other individual borrowers. Such marketplace has experienced significant growth since its inception in 2005. However, the factors that drive people to lend online are still under limited study. This paper examines the possible influential factor of social capital and disposition...
This paper intends to gather some evidences on how sponsorship effectiveness is positively or negatively affected by the choice of focusing on niche communities (the Long Tail Communities), i.e. whether in niche communities there are differences in the members' brand perception between online and offline sponsors. The preliminary results demonstrate how the explanatory power of the involved variables...
Presently, a plethora of internet service offerings imply in new emerging social behaviors. Learning by following an example is a behavior already investigated in educational theories which this study applies to internet based social networks. Matching people through their common knowledge is a form of leveraging knowledge acquisition by feeding complementary information across those clusters of similar...
The development of information technology improves the globalization of the world economy. This change was able to expand the cyber space, and the online community known as the cyber community is made within the existing offline community. From the cyber community's activity, the concept of social network services created, and recently developed social computing. Social computing is the current situation...
QQ group is a popular virtual community network based on QQ, an instant messaging system. To examine what factors contribute to college students experience of sense of virtual communities, 270 QQ group users were surveyed. The findings indicate that perceived usefulness, perceived ease of use and perceived enjoyment were positively related to membership and influence. Perceived enjoyment and exchanging...
We developed a peer-to-peer (P2P) based networking service and designed a P2P based social networking service method and apparatus capable of appropriately providing a social networking service under P2P environments. This paper proposed a method for easily providing a social networking service, which will be used as a principal service on the basis of a universal P2P platform irrelevant to application...
This paper explores issues related to the credibility of socially generated information: the opportunities and pitfalls of Web 2.0 construed social media. Under consideration are what might be some of the risks and responsibilities of creating socially networked information which may be seen as credible and which raises cultural and ethical questions about its use and creation. Within the context...
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